What to Expect of Your Consultant

Initial Preparation for Sale:

  • Discuss your selling requirements including your time schedule, price expectation.
  • Inspect and measure your property.
  • Arrange photography internally and externally.
  • Conduct a market analysis of comparable past property sales.
  • Price your property using the summation method and current completing market analysis.
  • Prepare written appraisal – for discussion if required.
  • Revisit and discuss the appraisal, different methods of sale and the best method for your property.

Marketing and Advertising:

  • Identify and explain the best marketing strategy for your property.
  • Prepare and give you a copy of the advertising strategy and schedule.
  • Advise you of the best way to present the property.
  • Arrange a photosign and floorplan drafting.
  • Design newspaper advertising.
  • Prepare and order the marketing brochure and direct mail advertising.
  • Submit newspaper advertising.
  • Request an editorial in the real estate guide.
  • List your property on the internet.
  • Inform database of buyers by telephone and email.

Private and Open Inspections:

  • Arrange for entire sales team to inspect your property.
  • Liaise with sales team on prospective purchasers.
  • Qualify all buyers – only conduct inspections with people who are in a position to purchase.
  • Conduct private inspections with potential buyers & follow up with interested parties.
  • Feedback all information on every inspection.
  • Conduct open inspections at times to suit you.
  • Advise you of open inspection result and all comments.
  • Follow up all open inspection visitors.
  • Communicate with you on the sale progress and any changes required.

Arranging the Sale

  • Prepare Contract for Sale.
  • Check and assist with purchaser finance if required.
  • Visit purchaser’s home if Contract is to be conditional on the sale of their property.
  • Present offers to you and advise on price and terms.
  • Negotiate the best possible price for you.
  • Formalise signing between all parties.
  • Collect deposit.
  • Send a copy of the Contract to solicitors of both parties.
  • Send a copy of the Contract to purchaser and seller.
  • Organise a building inspection where requested.
  • Follow up all conditions of the Contract.
  • Keep all parties informed of progress.
  • Place ‘SOLD’ sign on the property when property has been sold.

After the Sale

  • Assist you with relocation if required.
  • Liaise with solicitors on settlement day.
  • Organise transfer of keys from you to the purchaser.
  • Remove sign from your property.
  • Follow up to offer additional services as required.


Download these tips and more for FREE  in the Official Petrusma Property Selling & Buying Property Guide.


Thinking of selling? Call 03 6247 0090